b'Innovation, Technology,Rolatel equipmentand Sustainable Growth in the Bearings SectorStrategic Expansion of Rolatel Bearings: The Journey of Digital Transformation in the Brazilian Bearings Sector. History and Growth Future Planning and Internationalworkforce and the availability of our Since its founding in 1995, Rolatel hasExpansion inventory, bringing more efficiency to our been a benchmark in the industrialLooking to the future, Rolatel plansprocesses and customer service.market, standing out for its quality andto expand its operations to newPreparing for the digital future of reliability in the supply of bearings andinternational markets, leveraging itsthe bearings market also includes mechanical components. Located in thesolid distribution network and strategicstrengthening Rolatels online presence West Zone of So Paulo, the companypartnerships. The company aims not onlyand implementing integrated enterprise began its operations as a small localto increase its market share, but also tomanagement systems, which allow for reseller but quickly expanded its presencestrengthen its position in solutions formore precise and efficient control of all to serve customers throughout Brazil,bearings and industrial components.company processes. Digitalisation not consolidating itself as an AuthorisedWith a long-term vision focused ononly enhances operational efficiency but SKF Distributor. With a continuousinnovation and customer satisfaction,also elevates the customer experience, commitment to excellence in customerthe company is prepared to face futureoffering more agile and personalised service and the offering of high-qualitychallenges and continue its trajectory of solutions from quotation to secure products, Rolatel has built a solidsustainable growth. delivery. Based on the demands reputation over the years. The Importance of Digital andof the industrial market, Rolatel is Adaptability and Exclusive Service Technology preparing for a new structural scenario, doubling inventory size, and improving Rolatels success can be attributedIn the current global scenario,formal operational, commercial, andto its ability to adapt to the demandsdigitalisation is rapidly transformingmarketing procedures.of the market and its customers, invarious sectors, and the bearingsA Success Story in Braziladdition to providing exclusive service.market is no exception. The use of With a renewed focus on expandingdigital platforms such as BearingNetRolatel Comrcio de Rolamentos LTDA its portfolio of distribution brands andhas proven essential in connectingis a success story in the Brazilian increasing its product inventory, thecompanies to suppliers worldwide,industrial sector, combining tradition with company is positioned for significantfacilitating the search for products andinnovation to offer solutions that drive the growth in the coming years. Recentstrategic partnerships. growth of its customers. With promising investments in logistics infrastructureexpectations for the future, the company and inventory management technologyWe recognise the importanceis determined to expand its operations, enable the company to efficiently meetof this digital transformationincrease its portfolio of distribution the varied needs of its customers,and are investing significantlybrands, and maintain a broad product offering an even broader range of readily inventory to meet the growing demands available products. in infrastructure, management,of the national and international market. and technology to maximise theRolatel believe that digitalisation benefits of these innovative tools.is the way forward, and they are prepared to leverage this tool through Adriana Teodoro, CEO of Rolatel continuous investments in structure, Our most recent investment, in a new management, and technology. With a warehouse, will allow us to expand ourcontinuous focus on excellence and innovation, Rolatel is ready to face future challenges and continue its trajectory ofsustainable growth.Contact here: +55 11 30300688 gabriel@rolatel.com.brwww.rolatel.com.brRolatel office in Brazil32'